AT&T announces new Sponsored Data plan for companies to help you save some data

AT&T held its Programmer Height today, announcing a new Sponsored Data plan. Senior executive John Donovan took to the stage to reveal new options for businesses to pay AT&T on behalf of consumers when utilising the network to stream content, be it video, app data or fifty-fifty full general website browsing.

This would enable consumers to access sure parts of the web without worrying about data caps and charges. Head on past the interruption for all the details.

How would this exist useful for companies in the real world? Think of it as a gratuitous mode for employees to admission work-related content on their smartphones, but not basis the bills themselves. This would enable companies to throw upwardly websites and multimedia you could admission without having it counting towards your own account.

For example, a video game publisher could throw up a trailer for a new game. You could view said video on your smartphone, just have said publisher fork out for the data usage. Or a data-intensive app similar on-demand video footing the neb for previews, thank you to your monthly subscription with them.

It's a corking way to save consumers some data when using the web, specially with tight data cap restrictions. The only potential trouble with this new option is how other companies and publishers pes the pecker and how potential costs are passed on to consumers (if at all). That, and you're only eligible should y'all have an active data plan and a 4G device (exist information technology smartphone, hub, tablets, etc).

Still, it's a superb concept if deployed and used effectively past companies and we're sure consumers would savour seeing such practices in place to salve them some data and/or money.

Be sure to remain tuned to our feed (besides as our sister websites) for all the latest news to come out of CES 2022. Head on over to the AT&T website for more than details.

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